Last updated: February 2026
What Are Affiliate Links?
Some of the links on My Mutt Life (mymuttlife.co.uk) are affiliate links. This means that if you click on one of these links and make a purchase, we may receive a small commission from the retailer — at no extra cost to you.
These commissions help us keep the website running, pay for research and testing, and continue creating free, high-quality content for UK dog owners.
Our Affiliate Partnerships
We participate in or may participate in the following affiliate programmes:
- Amazon Associates Programme: My Mutt Life is a participant in the Amazon EU Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.co.uk.
- Other Affiliate Programmes: We may also partner with other retailers and service providers relevant to dog care in the UK. These will always be clearly identifiable.
Our Editorial Integrity
This is the most important part: affiliate relationships never influence our recommendations.
We only recommend products and services that we genuinely believe are good for dogs and their owners. Our reviews and guides are based on:
- Genuine research and, where possible, real-world testing
- Veterinary guidance and expert opinion
- Community feedback from UK dog owners
- Ingredient analysis and nutritional data
If a product doesn't meet our standards, we won't recommend it — even if the affiliate commission is generous. Our reputation and your trust are worth more than any commission.
How to Identify Affiliate Links
Articles containing affiliate links will include a disclosure notice at the top and/or bottom of the content. We strive to be transparent about our commercial relationships at all times.
ASA Compliance
We comply with the Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) guidelines regarding affiliate marketing and online advertising. All commercial content is clearly identified.
Questions?
If you have any questions about our use of affiliate links, please contact us at hello@mymuttlife.co.uk. We're always happy to be transparent about how we fund the site.